THE BIRTH OF: "OLD CLOTH – NEW FOREST"

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WHAT TO DO WHEN CLIMATE CHANGE BECOMES VISIBLE RIGHT IN FRONT OF YOUR DOORSTEP?

It’s a question I’ve been asking myself last year, when walking through the local forest. The “Westerwald,” where I live and work, is located right between Cologne and Frankfurt in the western part of Germany. “Wald” means “forest”. So, “Westerwald” means “Western Forest” and is popular for its rolling hills and trees as far as the eye can see.

 

Sadly, more and more trees have died in the past few years and have been cut down, leaving large areas of destruction behind!  This scared me!  The feeling of losing “home” bit by bit, tree by tree is horrible.

I wondered if I was the only one feeling this way.  I thought to myself, “People should know about this, not only here in the “Westerwald” area, but across Germany and beyond.  We need pictures, this needs publicity!”  Our forest here is not the only one suffering from climate change.  Forests are dying all over the world.

That’s when I came up with the idea of having my next photoshoot take place in one of the areas greatly devastated.  A fashion photo shooting with a message.  I started talking to people about this and quickly realized that I was not alone with my feelings and fears.  Most locals I met felt the same way and wanted to support my project!  So, I decided to ask people from this region if they would be willing to model for me.

But I wanted more. I also wanted to do something to make things better: Planting trees!

When Sabine Keller from the SWR TV-station approached me, asking if I would be interested in making a “challenge” out of it and if they could follow me around for 6 months, filming and documenting the challenge for a show called “Mensch Leute!” the project really started to come to life!

SUSTAINABLE BUT WITH STYLE

My challenge is to raise 5,000 Euros from now till March 18, 2022, by selling my unique upcycled clothes and donating that money to reforest the very area where the photo shoot took place.